Revdict.

Andrew Keymaster

Founder, Revdict

Andrew Keymaster built and runs Revdict, a free forensic checker for Google Maps reviews. Its scoring model has examined 420,533 public reviews across 443 places as of August 2026, flagging the patterns that show up in manipulated review records — same-day five-star bursts, throwaway reviewer accounts, and near-duplicate wording. He writes here about how those patterns are detected, what platforms will and won't act on, and what the data says about how common fake reviews actually are.

Articles by Andrew Keymaster

How to Ask Customers for Reviews Without Breaking FTC or Google's Rules — Revdict

How to Ask Customers for Reviews Without Breaking FTC or Google's Rules

Asking every customer for a review is legal and effective, but the FTC's Consumer Review Rule and Google's 2026 Rating Manipulation Policy narrow exactly how you can do it. This guide lays out what a compliant request process looks like, with a do/don't table and a template you can use as-is.

Sep 11, 2026 · 6 min read

How to Check a Contractor's Reviews Before You Hire Them — Revdict

How to Check a Contractor's Reviews Before You Hire Them

A star average tells you nothing about whether a contractor's reviews are real. Here is a practical checklist for spotting a manufactured review history before you pay a deposit, grounded in real roofing and plumbing listings and the FTC's first fake-listings case against a home-repair operation.

Sep 7, 2026 · 6 min read

Can a Business Sue You for a Negative Google Review? — Revdict

Can a Business Sue You for a Negative Google Review?

An Ohio manufacturer's August 2026 defamation suit over a one-star Google review raises a real question for anyone who leaves honest feedback: what actually counts as defamation, and does your state's anti-SLAPP law protect you?

Aug 29, 2026 · 7 min read

What to Do If Someone Threatens Fake Negative Reviews Unless You Pay — Revdict

What to Do If Someone Threatens Fake Negative Reviews Unless You Pay

A scam is hitting small businesses nationwide: a stranger threatens to flood your Google listing with fake negative reviews unless you pay, then often keeps demanding money even after you do. Here's exactly what to document and where to report it, to Google and separately to federal law enforcement.

Aug 24, 2026 · 6 min read

Amazon and BBB Won a Permanent Injunction Against a Fake-Review Broker — Revdict

Amazon and BBB Won a Permanent Injunction Against a Fake-Review Broker

A King County court permanently barred a review-selling operation from serving Amazon and the Better Business Bureau, in the first joint fake-review suit the two have filed together. The broker economy the case describes works the same way on Google Maps.

Aug 22, 2026 · 5 min read

Free Fake-Review Checkers Compared: What Each One Actually Covers — Revdict

Free Fake-Review Checkers Compared: What Each One Actually Covers

No single free tool checks fake reviews everywhere — Revdict analyzes Google Maps businesses, ReviewMeta analyzes Amazon products, and Fakespot, once the best-known name in the category, shut down for good in July 2025. Here's what each tool actually covers, what it can't tell you, and which one fits the review you're looking at.

Aug 16, 2026 · 5 min read

Is Review Gating Illegal? What the FTC and Google's 2026 Rules Actually Ban — Revdict

Is Review Gating Illegal? What the FTC and Google's 2026 Rules Actually Ban

Review gating — asking only your happiest customers for a review — sits closer to illegal than most businesses realize. The FTC's Consumer Review Rule bans the sentiment-based incentives and suppression that most gating setups rely on, and Google's April 2026 policy update closed the rest of the gap. Here's exactly what's banned and what's still allowed.

Aug 13, 2026 · 7 min read

AI-Generated Reviews Are Here: How Detection Is Changing — Revdict

AI-Generated Reviews Are Here: How Detection Is Changing

Google is deploying its Gemini models to catch review fraud and scam patterns before they publish, and blocked 292 million policy-violating reviews in 2025. But AI-written review text breaks the one detection method that's easiest to explain — near-duplicate wording — which is why timing and account patterns matter more than ever.

Aug 10, 2026 · 4 min read

The Economics of Review Farms: What Review-Buying Actually Costs — Revdict

The Economics of Review Farms: What Review-Buying Actually Costs

Fake five-star reviews sell for as little as $9 each; fake negative reviews aimed at a competitor cost more. Here's what the review-manipulation market actually charges, who profits, and what a business risks under the FTC's $53,088-per-violation rule.

Aug 8, 2026 · 5 min read

Review Bursts: The Clearest Fake-Review Signal, Explained — Revdict

Review Bursts: The Clearest Fake-Review Signal, Explained

A review burst is a sudden spike of five-star reviews arriving far faster than a business's normal pace — and it's the single strongest signal in our fake-review model. Here's what counts as a burst, why timing matters more than content, and what real burst patterns look like in our data.

Aug 6, 2026 · 6 min read

The FTC's Fake-Review Rule: What It Bans and the Fines So Far — Revdict

The FTC's Fake-Review Rule: What It Bans and the Fines So Far

The FTC's Consumer Review Rule bans buying fake reviews, insider reviews, and suppressing negative ones, with penalties up to $53,088 per violation. Since December 2025's warning letters, two cases have closed with real payments — here's what's banned and what enforcement has actually produced as of August 2026.

Jul 31, 2026 · 7 min read

Google vs. Yelp vs. Tripadvisor: Who Fights Fake Reviews Best? — Revdict

Google vs. Yelp vs. Tripadvisor: Who Fights Fake Reviews Best?

Google, Yelp, and Tripadvisor all fight fake reviews, but with different tools and different tolerance for false positives: Google leans on automated pre-publication screening at massive scale, Yelp runs manual sting operations and public "Consumer Alerts," and Tripadvisor employs a large moderation staff and is notoriously strict about removal.

Jul 27, 2026 · 5 min read

How to Report a Fake Google Review (and What Actually Happens) — Revdict

How to Report a Fake Google Review (and What Actually Happens)

Reporting a fake Google review takes under a minute, but removal isn't automatic and nobody tells you the outcome. Here are the exact taps on every surface — Maps app, Maps web, Search, Business Profile — what happens inside Google's review queue afterwards, and what to do when one report clearly isn't enough.

Jul 25, 2026 · 6 min read

How Our Fake-Review Score Works (and What It Can't Tell You) — Revdict

How Our Fake-Review Score Works (and What It Can't Tell You)

Our 0-100 manipulation score combines review-burst detection, reviewer-account age and activity, duplicate-text matching, and rating-text consistency into a single number. Here's what goes into it, and the real limits of what any automated score can prove.

Jul 21, 2026 · 6 min read

How to Spot Fake Google Reviews: 7 Signals With Real Examples — Revdict

How to Spot Fake Google Reviews: 7 Signals With Real Examples

Fake Google reviews leave patterns a normal reader can catch: review bursts, thin reviewer histories, duplicate phrasing, and rating-text mismatches. Here are seven signals to check before you trust a listing, with real analyzed examples.

Jul 19, 2026 · 6 min read