Shake Shack Herald Square
Hamburger restaurant · 1333 Broadway, New York, NY 10018, United States · United States
★ 4.4 on Google · 11,586 reviews · View on Google Maps
Manipulation score
CleanCompleted Jul 15, 2026 · 83 reviews flagged
How this score works
The score estimates how strongly this place's review record matches known manipulation patterns, from 0 (no signs) to 100. Verdicts: Clean below 40, Suspicious from 40, Likely Manipulated from 70. It rises with the share of reviews flagged and how suspicious each one is.
- Burst
- — an abnormal spike of five-star reviews in a single day compared to the place's usual pace.
- Low activity account
- — the reviewer has almost no other reviews, photos, or Local Guide history; throwaway accounts look like this.
- Duplicate text
- — the wording is nearly identical to another review of the same place.
Verdicts are statistical estimates based on public review patterns, not accusations.
Review anatomy
Reviews examined
1,000
Flagged
83
8% of examined
Flagged avg rating
4.8★
place average 4.4★
Reviews per month
| Month | Reviews | Flagged |
|---|---|---|
| Nov ’24 | 7 | 0 |
| Dec ’24 | 66 | 7 |
| Jan ’25 | 59 | 9 |
| Feb ’25 | 46 | 1 |
| Mar ’25 | 61 | 4 |
| Apr ’25 | 66 | 4 |
| May ’25 | 87 | 9 |
| Jun ’25 | 65 | 9 |
| Jul ’25 | 61 | 8 |
| Aug ’25 | 69 | 5 |
| Sep ’25 | 40 | 2 |
| Oct ’25 | 55 | 3 |
| Nov ’25 | 36 | 0 |
| Dec ’25 | 39 | 0 |
| Jan ’26 | 31 | 4 |
| Feb ’26 | 30 | 0 |
| Mar ’26 | 28 | 4 |
| Apr ’26 | 43 | 3 |
| May ’26 | 50 | 6 |
| Jun ’26 | 40 | 3 |
| Jul ’26 | 21 | 2 |
Rating distribution
Evidence
- low activity account 74 reviews flagged weight 0.8
- duplicate text 11 reviews flagged weight 0.9
Flagged reviews
Exhibit — 3 reviews, near-identical wording
Shake Shack... the best burgers I've ever eaten, truly the best.
- Antonio Rodríguez Giráldez ★★★★★ 2025-09-24 suspicion 58
- Veronica Gonzalez ★★★★★ 2026-03-22 suspicion 63
- Nikos Tsokantas ★★★★★ 2026-05-14 suspicion 63
Exhibit — 2 reviews, near-identical wording
The hamburgers are very good
- Marcello Brioschi ★★★★★ 2025-10-20 suspicion 65
- Cristian Litschka ★★★★★ 2026-06-12 suspicion 65
Exhibit — 2 reviews, near-identical wording
The best hamburger (fast food) in New York
- Maëlys Dumergue ★★★★★ 2025-06-29 suspicion 58
- Andrea Ferdico ★★★★★ 2026-01-17 suspicion 58
Exhibit — 2 reviews, near-identical wording
Great food, great customer service.
- Deirdra Hart ★★★★★ 2025-01-21 suspicion 61
- Rafael Pena Reyes (Rafy) ★★★★★ 2025-05-10 suspicion 79
Exhibit — 2 reviews, near-identical wording
Masterclass from Shake shack, best burgers in NYC 🍔🗽 no cap ❌🧢
- Vincent Neveu ★★★★★ 2024-12-27 suspicion 100
- Patrick Patricia ★★★★★ 2024-12-27 suspicion 90
Showing the 10 most suspicious of 72 remaining flagged reviews.
Marek Koumal (Villa Tatry Zdiar)
1 review
★☆☆☆☆
2026-07-09
Never again….waited 23minutes for onion rings….not ready always heard, when I came for third time if I really have to wait 23minutes they found it and gave me cold git dog and cold onion rings…left it on the table and left…
Liam Croft
activity unknown
★★★★★
2026-06-10
Brenda Rangel
2 reviews
★★★★★
2026-06-05
Raffaele Di Pasquale
1 review
★☆☆☆☆
2026-05-06
Giulio Fiorita / Animah
1 review
★★★★★
2026-05-04
Ana Laura Suarez
activity unknown
★★★★★
2026-04-11
Alma Badelt
1 review
★★★★★
2026-04-02
the food was super good and it’s a lovely space. the staff is super sweet and welcoming, especially julio. i would definitely go again!
Fernando Santos
activity unknown
★★★★★
2026-03-09
Jamie Lawrance
1 review
★☆☆☆☆
2026-03-08
Yesterday on Saturday When my family and I walked into Shake Shack, we expected a normal, family-friendly environment, but the atmosphere was extremely uncomfortable. The music playing in the restaurant had very explicit lyrics that were openly talking about sexual activity, which was inappropriate...
julian
activity unknown
★★★★★
2026-01-27
Report generated Jul 15, 2026. Reviews change — you can request a fresh investigation.
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